Logo voice- playful, almost childlike, the feeling you get when you get a good cookie in hand

fontjoy.com- perfect to play around with different typographies and their contrasts.

Schoolbell (top font) for the childlike factor and Abhaya Libre (bottom font) for a strong contrast on the bottom, like a strong business

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two logos for higher contrast on specific products and packaging- softer colors to create juxtaposition between the childish handwriting and the colors themselves that are flexible

Staging to get a feel for the new look- multiple types of packaging you would see in a full-fledged home business.

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Preliminary logo- Cassie put something together to get her business up and running

Preliminary logo- Cassie put something together to get her business up and running